5.12.11

EVENT: FASHLINK LAUNCH

Today I attended an exclusive pre-launch demo of Fashlink, a new website that will change the way women shop in the Middle East. In collaboration with 70 stores and boutiques, Fashlink provides one platform for users to browse through catalogues of the latest collections which include prices and available loyalty programs. You can create your own looks, add items to a wishlist and even add pieces you own to the My Closet feature. This is my favourite part, you send snaps of your clothes to Fashlink an in 24 hours they will crop them and include them in the application for you so you can mix and match them with things you want to buy. Great way to test out looks before spending the money, neat huh? They even made a view & vote page which you can upload your looks to and get other user's opinions, which I can imagine will save a lot of people for making disastrous fashion choices.

The beta version is available now so make sure you check it out HERE and you can download the app for your iPad, iPod or iPhone HERE ..

 With Payal, Business Development director of Fashlink, Aysha from Pretty Fash Forward & Naomi from Grazia Magazine

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